client: Arts & Craftsmen

project: Logo, Identity Package, Website Development, Advertising

cause: Contacted us for marketing and re-branding efforts. Client recognized that their logo and materials did not match the quality of service they provided.

effect: First, we assessed existing materials and developed a plan that could be implemented as revenues allowed. We developed an ad in the early stages of the process for a local home tour. The advertising message ended up carrying over to several marketing materials and established the groundwork for re-branding. Working within Arts & Craftsmen’s timeline and budget constraints, their new identity package which includes a logo, letterhead, folder, direct mail piece, lawn signs, shirts, and website, resulted in immediate leads and deal-closings that paid for the investment in less than six months.